But seriously, how cool is Lonny‘s new issue where Michelle Adams, editor in chief narrates her “letter from the editor” in embedded video format.

Now, that’s using technology to it’s fullest.  Why should online magazines be static flip books like their older cousins?  And I love how you can click on an item you love and they’ll send you directlyto the manufacturer’s website or to a site that showcases something similar (in the case of vintage finds).  Granted, I still love getting my magazines in the mail (I’m a total magazine whore – Dwell, Lucky, Elle Decor, Bon Appetit, Ready Made, New York Mag, Sunset and House Beautiful), but I have to admit there is something so user friendly about an online mag.  Now if only I had an Ipad so I didn’t have to sit in front of a computer to read my webzines!